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In 1996 Don Tapscott, co-author of the Paradigm Shift, wrote, The Digital Economy, alerting us of the information highway that would shortly revolutionize how we communicate in every facet of our lives. He spoke of the fundamentally new digital economy, “where the paper trail ends and essential information is instead sent racing at the speed of light across networks.” Tapscott may have been using a crystal ball as we have certainly seen the evidence of this just recently with the Iran elections, and almost everywhere else we turn.

In the Digital Economy, Tapscott answered the burning top of mind question every forward-looking manager and business person or business owner asks when the fabric of how business as usual changes to business as unusual… “What does the new technology (or other) mean to me and my business?”

We had the unique pleasure of meeting and interviewing Mr. Tapscott just prior to several TV tapings, several years ago. What he had to say then is still relevant today. In his interview Tapscott predicted the future of technology and how it would impact every area of business… from merchandise tracking systems, to how personal data is logged.

He spoke to the newness of technology,

“What’s so new about this economy is the actual heart of everything. The newness of it. There’s a convergence of communication technologies and content and broad public interest databases. These are crashing together and creating new digital media, changing forever how we do business and create wealth and social development. It’s creating a new economic sector that will be the basis for all other sectors. The new information superhighway is a powerhouse…”

Join Dennis McCuistion as he and Don talk about the future…

And as always thank you for joining us as we talk about things that matter with people who care…

Niki Nicastro McCuistion
Executive Producer/producer

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